The reality in sport is that only a very select few can be all-time greats, or even Grand Slam champions. While players such as Roger Federer and Rafael Nadal are extremely deserving of everything that they have earned and all the admiration they receive, what kind of message are we sending by reserving appreciation for these select few? I think there is a fear that by supporting rather than ridiculing athletes with shortcomings we will risk losing our value of competition and excellence. But the reality is that athletics is an extremely competitive environment and our society values winning very highly. This is not likely to change. However, by appreciating the hard work and determination of those that aren’t the best, we will foster an environment where improvement is encouraged rather than demanded. Effort and hard work will be valued as important traits in and of themselves, rather than just being valued if the person gets “the win”.